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Alice Choi

Hip Foodie Mom

Alice is a recipe developer, food blogger and food writer. Her blog, Hip Foodie Mom, focuses on recipes using fresh, local and seasonal ingredients. Alice has a regular cooking show on The Feed Feed where she shares tips, tricks and delicious recipes. She also shoots TV segments for a nationally syndicated television show called Moms Everyday in Madison, Wisconsin. 

Her recipes have been featured on Better Homes and Gardens (,,,,,,,, Midwest Living Magazine and Food Network Magazine. 

Alice made her first national television debut on The TODAY Show in April of 2016, and a second national television appearance on Good Morning America in August 2017. She lives in Madison, Wisconsin with her husband, Paul, and their two daughters, Phoebe and Madeline.